Research Publications

Qusay Hamdan, Samuel Petros Sebhatu, Wafa Hammedi & Raymond P. Fisk (2025)  In J. Ul Islam (Ed.), Customer Engagement and Digital Business (1st ed., pp. 60-81). Routledge. https://doi.org/10.4324/9781003508083 Figure 5. The hierarchy of human interactions: collaborative wisdom adapted from Fisk et al. (2024) Abstract: The digital age has brought new opportunities for engagement and has raised important ethical considerations. This chapter explores the ethical dimensions of

Alkire, L., Hesse, L., Raki, A., Boenigk, S., Kabadayi, S., Fisk, R. P., & Mora, A. (2025). European Journal of Marketing https://doi.org/10.1108/EJM-04-2024-0321 Third ServCollab Research Project Figure 2. Coproduced social impact reporting toolkit structure Abstract Purpose – This paper reports the collaborative achievements of transformative service researchers and nonprofit practitioners and their learning processes for refugee integration and social impact measurement.

Amidst an urgent need for sustainability, novel approaches are required to address environmental challenges.

Gnusowski, Marek and Fisk, Raymond P. (2024) Journal of Service Management https://doi.org/ 10.1108/JOSM-11-2023-0487 Figure 1. Wisdom crane metaphor for the ADD service systems framework Abstract Purpose: This article proposes a set of three service standards for serving humanity; develops the ADD (Agency, Dignity, and Diversity) Service Standards Framework; integrates these standards with human experience; and then applies this framework to refugee service experiences....

Moulton-Tetlock, Edythe, Town, Sophia, Rafieian, Hoori, Corus, Canan, & Fisk, Raymond P. (2024) Journal of Service Management...

Sebhatu, Samuel Petros, Qusay Hamdan, and Raymond P. Fisk (2024) Service Industries Journal https://doi.org/10.1080/02642069.2024.2359651 ServCollab Perspective Article Figure 1. Modern service interactions impact on non-customers Abstract The emergence of digital service platforms enabled numerous interaction effects that remain largely unexplored, especially when it comes to the intended or unintended impacts on non-customers. This article conceptualises service ethics for

Tsiotsou, Rodoula H., Sertan Kabadayi and Raymond P. Fisk (2024) in A Research Agenda for Service Marketing , Olivier Furrer, Chloé Baillod, Jie Yu Kerguignas and Mikèle Landry, eds: Edward Elgar, 225-249 https://doi.org/10.4337/9781803923178.00020 Figure 1 The Serving Human Rights Framework (SHRF) (Arrows indicate resource integration within and between levels of the service ecosystem) Abstract The chapter proposes a human rights perspective on service ecosystems to examine

The purpose of the second ServCollab research article was to explore how the digital divide affects customers experiencing vulnerability.

Fisk, R. P., Kabadayi, S., Sidaoui, K., & Tsiotsou, R. H. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-09-2023-0363 ] ServCollab Special Issue Figure 2 Hierarchy of human interactions Abstract Purpose– The purpose of this commentary is to complete the synthesis of the United Nations 17 Sustainable Development Goals (SDGs) into Seven Commentaries on Service Research Themes developed by ServCollab and the Journal of Services Marketing. As an approach to achi

Teixeira, J. G., Gallan, A. S., & Wilson, H. N. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-04-2023-0158 ServCollab Special Issue   Figure 2. Weaving the natural environment into human service: conceptual framework Abstract Purpose – Humanity and all life depend on the natural environment of Planet Earth, and that environment is in acute crisis across land, sea and air. One of a set of commentaries on how service can address the UN’s sustainable developme

Gordon, Ross and Josina Vink (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-05-2023-0182 ServCollab Special Issue ServCollab’s seven service research themes Abstract Purpose– The purpose of this commentary is to present a critically constructive examination of the contribution of service research to the development of services from institutions that offer fair and sustainable living for all humans. Design/methodology/approach– The authors draw upon critical

Subramony, M., & Rosenbaum, M. S. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-05-2023-0201 ServCollab Special Issue   Figure 6. Wordmap of keywords associated with articles related to service work in LDCs Abstract Purpose– The purpose of this study is to address United Nations’ sustainable development goals (SDGs) 8 and 9 from a service perspective. SDG 8 is a call to improve the dignity of service work by enhancing wages, working conditions and developme

Russell-Bennett, R., Polonsky, M. J., & Fisk, R. P. (2024) Journal of Services Marketing, 38 (2), 172-189. https://doi.org/10.1108/JSM-09-2023-0327 ServCollab Special Issue Figure 2. The regenerative service economy framework for services that sustainably manage resources for all humans Abstract Purpose– The purpose of this paper is to propose a new service framework for managing nature and physical resources that balances the needs of people and planet. Design/methodology/ap

Raciti, M. M., Alkire, L., & Beatson, A. (2024) https://doi.org/10.1108/JSM-04-2023-0125 ServCollab Special Issue Figure 2. Service opportunities framework Abstract Purpose– This paper is part of the Special Issue series Improving Life on Planet Earth– A Call to Action for Service Research to Achieve the Sustainable Development Goals (SDG). This paper aims to provide the groundwork for Service Research Theme 2– services that provide OPPORTUNITY for all humans. Service Researc

Hammedi, W., Parkinson, J., & Patrício, L. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-09-2023-0324 ] ServCollab Special Issue Figure 2 Well-being of the human species Abstract Purpose– The purpose of this paper is to explore the challenges, interplay and potential directions for future service research to address the first three Sustainable Development Goals (SDGs) of no poverty, zero hunger and good health and well-being. Design/methodology/approach– Th

Russell-Bennett, R., Rosenbaum, M. S., Fisk, R. P., & Raciti, M. M. (2023) Journal of Services Marketing https://doi.org/10.1108/jsm-11-2023-0425 ServCollab Special Issue Abstract Purpose – This editorial aims to organise the 17 United Nations Sustainable Development Goals (SDGs) into seven ServCollab service research themes to provide a way forward for service research that improves human and planetary life. Design/methodology/approach– A conceptual approach is used that dra

With Emerald Publishing’s Journal of Services Marketing, ServCollab is announcing a ServCollab Special Issue on Improving Life on Earth.

Alkire, L., Russell-Bennett, R., Previte, J., & Fisk, R. P. (2023) Journal of Service Management https://doi.org/10.1108/JOSM-02-2022-0070 Second ServCollab Perspective Article Figure 2. Service thinking framework Abstract Purpose– Profound economic, social, political and environmental problems are cascading across modern civilization in the 21st century. Many of these problems resulted from the prevailing effects of rational economics focused on profit maximization. The purp

Sertan Kabadayi and Rodoula H. Tsiotsou are pleased to inform you that the Special Issue they guest-edited: " Broadening and Reinvigorating the Service Discipline to Reduce Human Suffering and Improve Well-Being, " has been published in the Journal of Services Marketing. The Special Issue includes one editorial, two commentaries, and eight articles. Guest editorial: The Triple-A framework for serving humanity with service research —Sertan Kabadayi, Rodoula H. Tsiotsou Commen

Our first ServCollab Perspective article by Fisk and Alkire (2021, p. 194), which proposed the metaphor of service ecosystem health.

In 2021, ServCollab published its first research project. That article created a Transformative Refugee Service Experience Framework.

In 2020, ServCollab published an article in the Journal of Service Managment introducing ServCollab.

Patrício, Lia, Raymond P. Fisk and Bo Edvardsson (2021) In Business Transformation for a Sustainable Future , Samuel Petros Sebhatu, Bo Enquist and Bo Edvardsson, eds. Oxon, UK: Routledge, 73-96. DOI: 10.4324/9781003188773-7 Figure 5.3 The Portuguese EHR value network service concept (Patrício et al., 2018, p. 14). Abstract This chapter highlights the modern need for transformative collaboration to tackle complex service system problems, and explores how service design can pu