Advocating Human Rights and Sustainable Development Goals: A Transformative Service Research (TSR) Approach
- Apr 25, 2024
- 1 min read
Tsiotsou, Rodoula H., Sertan Kabadayi and Raymond P. Fisk (2024)
in A Research Agenda for Service Marketing, Olivier Furrer, Chloé Baillod, Jie Yu Kerguignas and Mikèle Landry, eds: Edward Elgar, 225-249
Figure 1 The Serving Human Rights Framework (SHRF)
(Arrows indicate resource integration within and between levels of the service
ecosystem)
Abstract
The chapter proposes a human rights perspective on service ecosystems to examine systemic issues and stakeholder responsibilities. To this end, we integrated TSR with service
ecosystem perspectives and developed the Serving Human Rights Framework (SHRF) for achieving sustainable development goals. The SHRF addresses the need to consider human rights in service design and delivery in various service ecosystems with a broad range of needs and multiple stakeholders at various levels. We suggest adopting the relational engagement approach that relies on productive interactions among various stakeholders and
propose a future research agenda. Future research on the application of SHRF needs to have two essential and related dimensions, an interdisciplinary and a multi-stakeholder approach.
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