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Journal of Services Marketing / ServCollab Special Issue on Improving Life on Planet Earth


In collaboration with Emerald Publishing’s Journal of Services Marketing, ServCollab is announcing a ServCollab Special Issue on Improving Life on Planet Earth.


Uniquely, this is the first business journal issue that covers all 17 of the United Nations Sustainable Development Goals (SDG), which makes it the first comprehensive set of SDG-related business research frameworks.


We are happy to announce that Emerald is making each of these articles available for free download during the month of February.


You can find these articles at this Emerald link: https://bit.ly/3Uin93F


The 17 United Nations SDGs are well known. Working with Rebekah Russell-Bennett and Mark Rosenbaum (the editors of the JSM), ServCollab synthesized the 17 UN SDGs into seven Service Research Themes that enable service researchers to focus their research on one or more of these seven service research themes.


We are attaching the graphic for these Service Research Themes.


Seven teams of coauthors from eight countries collaborated to write these invited commentaries. Each commentary explores service research on a Service Research Theme and proposes research agendas to accelerate progress on improving life on Planet Earth.


In creating this synthesis, we are not seeking to replace the work of the UN. Rather, we are seeking to amplify the SDGs by urging service researchers to focus on a seven service research themes that they want to research.


ServCollab urges researchers from any discipline to engage with the profound problems facing humanity and collaborate together on research that serves humanity.


As you read these articles, please consider developing a research project that builds on one of these service research themes.


ServCollab will soon be providing instructions on how such projects can become ServCollab research projects.



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