ServCollab's Service Research Themes ServCollab is pleased to announce new Research Grants that will be made possible through generous donations from ServCollab Donors. With these Research Grants, ServCollab seeks to support and amplify innovative research that aligns with ServCollab’s mission, one of the seven ServCollab Service Research Themes, and that is invited for revision by a peer-reviewed journal. ServCollab was founded on Transformative Service Research (TSR). More

ServCollab is pleased to announce the second year of the ServCollab PhD Student Scholarship, made possible through generous donations from ServCollab Donors. This scholarship seeks to support and amplify innovative doctoral research that aligns with the purposes of Transformative Service Research (TSR). TSR emerged as a research movement at the 2011 Transformative Consumer Research Conference. Anderson, Ostrom, and Bitner (2011, p. 3) define TSR as “the integration of consum

June 10, 2026 | University of Minho, Braga, Portugal The SERVSIG 2026 Conference will host a series of pre-conference workshops on June 10, 2026, at the University of Minho in Braga, Portugal. 🔗 Learn more about all pre-conference workshops here: https://servsig2026.eeg.uminho.pt/pre-conference-workshops/ ⸻ ServCollab Morning Workshop “Launching the ServCollab Wisdom Quest: Seeking Collaborative Wisdom to Serve Humanity” ServCollab will host a morning pre-conference workshop

Giving Tuesday has become an internationally recognized day when donors participate in shaping the future of nonprofits/NGOs. In ServCollab’s brief history, we have been seeking to serve humanity by: Conducting research for serving humanity: We have published 27 ServCollab research papers, including 24 journal articles and 3 book chapters. We have presented 58 ServCollab conference presentations, including 6 keynote presentations, 3 special sessions, and 10 workshops. Serv

ServCollab seeks to elevate the human experience in service systems by reducing suffering, improving well-being, and enabling well-becoming.

Dear ServCollab Colleagues, ServCollab's purpose is simple yet profound: Serving Humanity. Service is so pervasive that humanity is born into service systems, lives in service systems, and dies in service systems. At its core, service is how humanity sustains itself and expresses our shared responsibility to each other and to the Earth. ServCollab is building a research movement for serving humanity. When you donate to ServCollab: 🎓 You help us provide 2026 scholarships for

Qusay Hamdan, Samuel Petros Sebhatu, Wafa Hammedi & Raymond P. Fisk (2025) In J. Ul Islam (Ed.), Customer Engagement and Digital Business (1st ed., pp. 60-81). Routledge. https://doi.org/10.4324/9781003508083 Figure 5. The hierarchy of human interactions: collaborative wisdom adapted from Fisk et al. (2024) Abstract: The digital age has brought new opportunities for engagement and has raised important ethical considerations. This chapter explores the ethical dimensions of

On this Earth Day, ServCollab is excited to share that we have joined the Wellbeing Economy Alliance - https://weall.org/.

Griffin Colaizzi and Floriane Goose are the winners of the 2025 ServCollab Scholarship.

Alkire, L., Hesse, L., Raki, A., Boenigk, S., Kabadayi, S., Fisk, R. P., & Mora, A. (2025). European Journal of Marketing https://doi.org/10.1108/EJM-04-2024-0321 Third ServCollab Research Project Figure 2. Coproduced social impact reporting toolkit structure Abstract Purpose – This paper reports the collaborative achievements of transformative service researchers and nonprofit practitioners and their learning processes for refugee integration and social impact measurement.

Amidst an urgent need for sustainability, novel approaches are required to address environmental challenges.

ServCollab is excited to announce a new scholarship for PhD students in service research, funded by donations from the ServCollab Community! This scholarship was created to support and amplify innovative research that aligns with Transformative Service Research’s (TSR) purposes. TSR emerged as a research movement at the 2011 Transformative Consumer Research Conference. Anderson, Ostrom, and Bitner (2011, p. 3) define it as “the integration of consumer and service research th

Gnusowski, Marek and Fisk, Raymond P. (2024) Journal of Service Management https://doi.org/ 10.1108/JOSM-11-2023-0487 Figure 1. Wisdom crane metaphor for the ADD service systems framework Abstract Purpose: This article proposes a set of three service standards for serving humanity; develops the ADD (Agency, Dignity, and Diversity) Service Standards Framework; integrates these standards with human experience; and then applies this framework to refugee service experiences....

Fisk, R. P., Kabadayi, S., Sidaoui, K., & Tsiotsou, R. H. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-09-2023-0363] ServCollab Special Issue Figure 2 Hierarchy of human interactions Abstract Purpose– The purpose of this commentary is to complete the synthesis of the United Nations 17 Sustainable Development Goals (SDGs) into Seven Commentaries on Service Research Themes developed by ServCollab and the Journal of Services Marketing. As an approach to achie

Teixeira, J. G., Gallan, A. S., & Wilson, H. N. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-04-2023-0158 ServCollab Special Issue Figure 2. Weaving the natural environment into human service: conceptual framework Abstract Purpose – Humanity and all life depend on the natural environment of Planet Earth, and that environment is in acute crisis across land, sea and air. One of a set of commentaries on how service can address the UN’s sustainable developmen

Gordon, Ross and Josina Vink (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-05-2023-0182 ServCollab Special Issue ServCollab’s seven service research themes Abstract Purpose– The purpose of this commentary is to present a critically constructive examination of the contribution of service research to the development of services from institutions that offer fair and sustainable living for all humans. Design/methodology/approach– The authors draw upon critical

Subramony, M., & Rosenbaum, M. S. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-05-2023-0201 ServCollab Special Issue Figure 6. Wordmap of keywords associated with articles related to service work in LDCs Abstract Purpose– The purpose of this study is to address United Nations’ sustainable development goals (SDGs) 8 and 9 from a service perspective. SDG 8 is a call to improve the dignity of service work by enhancing wages, working conditions and developme

Russell-Bennett, R., Polonsky, M. J., & Fisk, R. P. (2024) Journal of Services Marketing, 38(2), 172-189. https://doi.org/10.1108/JSM-09-2023-0327 ServCollab Special Issue Figure 2. The regenerative service economy framework for services that sustainably manage resources for all humans Abstract Purpose– The purpose of this paper is to propose a new service framework for managing nature and physical resources that balances the needs of people and planet. Design/methodology/app

Raciti, M. M., Alkire, L., & Beatson, A. (2024) https://doi.org/10.1108/JSM-04-2023-0125 ServCollab Special Issue Figure 2. Service opportunities framework Abstract Purpose– This paper is part of the Special Issue series Improving Life on Planet Earth– A Call to Action for Service Research to Achieve the Sustainable Development Goals (SDG). This paper aims to provide the groundwork for Service Research Theme 2– services that provide OPPORTUNITY for all humans. Service Researc

Hammedi, W., Parkinson, J., & Patrício, L. (2024) Journal of Services Marketing https://doi.org/10.1108/JSM-09-2023-0324] ServCollab Special Issue Figure 2 Well-being of the human species Abstract Purpose– The purpose of this paper is to explore the challenges, interplay and potential directions for future service research to address the first three Sustainable Development Goals (SDGs) of no poverty, zero hunger and good health and well-being. Design/methodology/approach– Thi