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Sertan Kabadayi and Rodoula H. Tsiotsou are pleased to inform you that the Special Issue they guest-edited: "Broadening and Reinvigorating the Service Discipline to Reduce Human Suffering and Improve Well-Being," has been published in the Journal of Services Marketing.

The Special Issue includes one editorial, two commentaries, and eight articles.


Guest editorial: The Triple-A framework for serving humanity with service research

—Sertan Kabadayi, Rodoula H. Tsiotsou


Commentary – The ServCollab Perspective on Elevating Human Experience

—Raymond P. Fisk


Macroservicing: a commentary on services as constructive engagement for sustainable peace, prosperity and well-being

—Clifford J. Shultz


Human enhancement technologies and the future of consumer well-being

—Vitor Lima, Russell Belk


Promoting social resilience in service communities: a molecular biology perspective

—Elina Tang, Christopher Blocker


A systematic literature review of service-related research on refugees

—Ilayaraja Subramanian, Jörg Finsterwalder, C. Michael Hall


Customer service co-creation literacy for better service value: evidence from the health-care sector

—Tram-Anh Ngoc Pham, Hau Nguyen Le, Dung Tien Nguyen, Thuy Ngoc Pham


Improving service interactions through inclusive language for Sindh’s Sheedis

—Ameer Ali, Maya Khemlani David, Abdul Razaque Channa


A transformative service research perspective on caste-based discrimination in microcredit lending in India

—Kanika Meshram, Rohan Venkatraman


Service inclusion for tourists with disabilities: scale development and validation

—Maheen Iqbal Awan, Amjad Shamim, Muhammad Shoaib Saleem, Shahbaz Shabbir Gill


A voice for the silent: uncovering service exclusion practices

—Sylvia C. Ng, Hui Yin Chuah, Melati Nungsari


You can access the special issue here:

https://www.emerald.com/insight/publication/issn/0887-6045/vol/36/iss/7


#JSM @JSM #JournalofServicesMarketing @JournalofServicesMarketing


Our first ServCollab Perspective article by Fisk and Alkire (2021, p. 194), which proposed the metaphor of service ecosystem health “as the interdependent state of private, public, and planetary well-being necessary for sustaining life.”

This article reimagined service science, broadened transformative service research, build the service ecosystem health metaphor, outlined the Goldilocks Civilization thought experiment, and explored designing for a Goldilocks civilization.

The goal of that article was to elevate service science to uplift human well-being.


In 2021, ServCollab published its first research project – Boenigk et al. (2021). That article created a Transformative Refugee Service Experience Framework to portray the range of refugee experiences from suffering to well-being and the range of refugee services from hostile to hospitable.

The thirteen authors conceptualized refugee experiences at three refugee service journey phases (entry, transition, and exit) and at three refugee service system levels (macro, meso, and micro) of analysis.

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